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Ali Rexrode

Full-Stack Marketer

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HelloSign Brand Refresh

With the impending launch of HelloWorks as the 3rd product of the HelloSign product suite, HelloSign was in need of some serious brand cohesion. There needed to be a better semblance of how each of the products differed without loosing brand consistency. A complete website design overhaul was made, including an updated top nav and footer as well as new CTAs. 

After the brand refresh time-on-site and homepage clickthroughs increased by 30%. With better navigation and messaging lead conversion increased by 24%. 




AFTER

HelloSign.com

BEFORE

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AFTER

HelloFax.com

BEFORE

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PLUS! NEW PRODUCT PAGES

 

HelloWorks

HelloSign for Enterprise

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